Sunrise Trail Development: Builder Update

MARKETING PLAN

Grow Fairfield’s coordinated marketing campaign supports homebuilders and promotes early interest in Sunrise Trail. Advertisements have been placed in the SE lowa Union and The Source, and the subdivision has been featured prominently in both the 2025 and 2026 FF Ledger’s annual progress reports. Completed Sunrise Trail branding and logo assets will be integrated into digital material and on-site signage. The HWY 34 billboard, owned by Grow Fairfield, will have a new display featuring the subdivision and lots for sale. Additional marketing efforts will launch as lot sales progress, including targeted outreach to regional builders, employer partners, and prospective homebuyers.

PROGRESS TO DATE

All TIF supported underground sewer and water utilities have been installed, with streets fully graded and pavement in progress. Site prep is scheduled to be completed by the end of May, allowing the subdivision to transition into the homebuilding phase. Several lots are currently under consideration by builders and the Architectural Review Committee is prepared to begin reviewing plans. Vertical construction may begin as early as June 2026.

Call us today to discuss building a home in Fairfield’s newest subdivision!

LOT PRICING & INCENTIVES

Sunrise Trail offers 31 single-family lots with pricing structured to support attainable housing and encourage multi-lot participation.
Seven lots are priced at $29,000, sixteen lots at $34,000, and eight lots at $39,000. Grow Fairfield and the City of Fairfield, through our Economic Development Foundation, are evaluating builder incentive grants to further reduce entry costs and risk. A multi-lot discount is also available for qualified builders, with final details to be negotiated